LMS Branding has been agency of record for NSWM since May 2015. The Network of Social Work Management (NSWM) is an international organization focused on advancing social work management and leadership within the field. Their mission is to develop and identify the future domain of social work management, and to create an environment in which all social organizations are purposed, high performing systems of service and influence.
LoudMouth Strategies was on boarded as NSWM’s agency of record, to expand awareness of this mission through communication strategy and position NSWM as a thought leader, comprised of contemporary professionals.
To accomplish this, we developed a re-branding strategy that differentiated NSWM from the rest of the social work industry standards. The LoudMouth Strategies team re-designed the organization’s logo, bringing it to a more modern, clean look. We also re-designed their website to provide a better user experience for their members and sponsoring organizations to drive engagement, education and donations. We developed a backend membership profile and directory portal as well set up the foundation for chapter subsites to be created. We set up payment gateways and ecommerce to collect donations and sell network products to membership base. Lastly, we work with NSWM on their Annual Managment Conference providing event branding and marketing services. Through a combination of creative and graphic design, content writing, public relations, online marketing, email marketing and strategic planning – the LoudMouth team helped NSWM breakthrough as the advanced and influential organization it is today.
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